When Close Isn't Close Enough Get ready for the adventure to end a lifetime with the Too Close Tourist: Large Mammal Mama Edition! Why...

Put a EWW On It with the Naked Bike Rider! Embrace your free-wheeling spirit with this au naturel cyclist– the Naked Bike Rider. Perfect...

Rock Fight to Launch ROCK cON: The Outdoor Trade Show for Outdoor Trade Shows In a bold move that has left the outdoor industry buzzing,...

Models Bravely Venture into Field For Latest Outdoor Photoshoot. In a bold move blending high fashion and rugged outdoor acumen, a top...

All Rise for the Star Spangled Badass To his mom, he’s Samuel. To those who know him, just Chad. But to everyone else, he’s the alpha dog...

GoreWear teams with former VP Al Gore to lock box Climate Change New Inconvenient Suit aims to raise awareness and performance....

In a move that has sent ripples through both the running and animal rights communities, Rabbit, the apparel company known for its plush...

The neighborhood knows her. Kids know her cats. And she’s a Tuft & Paw super shopper. She’s the Adventure Cat Lady! With her Wildfang...

Hello Everyone! It’s your favorite trade show critic, Booth MacGyver, and boy, do I have a treat for you this week. Actually, I have a...

Did you hear that? Of course you didn’t. You’re on an outing with the Can’t Hear Nature Hiker! This cutting-edge action figure comes...

SALT LAKE CITY, UT— Tick Mitt, the maker of the innovative tick removal system of the same name, was awarded ‘Product of the Year’ during...

Legendary trade show critic Booth MacGyver returns from sabbatical to take on GOA Connect For those that know me, I’ve been on sabbatical...

Some say Swag. Others say Schwag. But he calls it FREE! You know him because he’s been at every show since 1989. He’s a Promo Prospector...

Expands Opportunities for Trade Show Participation Despite Pushback From Gregorian Monks RENO, NV — In a groundbreaking move, the Outdoor...

Spontaneous Open Toe Sandal Committee Convenes on Show Floor of Grassroots Connect RENO, NV– Initial reports indicate that an Open Toe...

EUGENE, OR - In an audacious bid to conquer new frontiers, the highly regarded hiking group "Trailblazers" has announced plans for an...

Once only the province of jackets, and then the humble sleeping bag, the ‘center-zip’ trend is sweeping the nation. Retailers are...

Meet Zeke, The Off Leash Dog Walker! Long before you see him, you’ll know Zeke’s on the trail. How? Because his unleashed dogs are always...

Sierra Incites Mass Panic While Celebrating 100th Store Opening with SAW-Inspired Promotion SHEBOYGAN, WI— In an unexpected twist on the...

A couple months back I got a phone call from a guy, let’s call him Mr. Muir, who runs a surfy non-profit focused on environmental causes....